{"id":994,"date":"2019-12-30T03:08:53","date_gmt":"2019-12-30T08:08:53","guid":{"rendered":"http:\/\/perrinvisualdesign.com\/?page_id=994"},"modified":"2019-12-30T03:13:08","modified_gmt":"2019-12-30T08:13:08","slug":"what-are-the-basics-of-search-engine-optimization","status":"publish","type":"page","link":"https:\/\/perrinvisualdesign.com\/?page_id=994","title":{"rendered":"What are the basics of search engine optimization?"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"975\" height=\"650\" src=\"https:\/\/perrinvisualdesign.com\/wp-content\/uploads\/2019\/12\/SEO-Puzzle.jpg\" alt=\"\" class=\"wp-image-995\" srcset=\"https:\/\/perrinvisualdesign.com\/wp-content\/uploads\/2019\/12\/SEO-Puzzle.jpg 975w, https:\/\/perrinvisualdesign.com\/wp-content\/uploads\/2019\/12\/SEO-Puzzle-600x400.jpg 600w, https:\/\/perrinvisualdesign.com\/wp-content\/uploads\/2019\/12\/SEO-Puzzle-300x200.jpg 300w, https:\/\/perrinvisualdesign.com\/wp-content\/uploads\/2019\/12\/SEO-Puzzle-768x512.jpg 768w, https:\/\/perrinvisualdesign.com\/wp-content\/uploads\/2019\/12\/SEO-Puzzle-540x360.jpg 540w\" sizes=\"auto, (max-width: 975px) 100vw, 975px\" \/><\/figure>\n\n\n\n<p><strong>What is Search Engine Optimization (SEO) exactly?<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Search Engine Optimization (SEO). It is a mandatory marketing tactic which will help your website to gain a position in search engines.<\/li><li>Search Engine Optimization (SEO) comprises of both technical and creative elements to improve ranking, drive traffic to your site and increase the visibility in search engines.<\/li><li>SEO is not about just creating sites that are search engine friendly but it\u2019s about creating a user-friendly site.<\/li><li>You would have heard about the terms of Search Engine Optimization (SEO) all the time but do you know the details of such terms of Search Engine Optimization (SEO)?<\/li><\/ul>\n\n\n\n<p><strong>9 Ways to Increase Search Engine Optimization Results<\/strong><\/p>\n\n\n\n<p>1. Start with an SEO website audit. <\/p>\n\n\n\n<p>2. Improve site navigation.<\/p>\n\n\n\n<p>3. Fix duplicate content.<\/p>\n\n\n\n<p>4. Optimize your website for mobile.<\/p>\n\n\n\n<p>5. Optimize your site for speed.<\/p>\n\n\n\n<p>6. Produce high-quality content that adds value.<\/p>\n\n\n\n<p>7. Insert and improve your metadata.<\/p>\n\n\n\n<p>8. Include inbound and outbound hyperlinks.<\/p>\n\n\n\n<p>9. Make sure your content is easy to read.<\/p>\n\n\n\n<p><em>Perrin Visual Design can help you navigate the deeper dive on each of these search engine optimization points. Let us help you! <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>What is Search Engine Optimization (SEO) exactly? Search Engine Optimization (SEO). It is a mandatory marketing tactic which will help<\/p>\n<p><a href=\"https:\/\/perrinvisualdesign.com\/?page_id=994\" class=\"more-link\">Learn More<span class=\"screen-reader-text\">What are the basics of search engine optimization?<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-994","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/perrinvisualdesign.com\/index.php?rest_route=\/wp\/v2\/pages\/994","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/perrinvisualdesign.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/perrinvisualdesign.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/perrinvisualdesign.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/perrinvisualdesign.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=994"}],"version-history":[{"count":2,"href":"https:\/\/perrinvisualdesign.com\/index.php?rest_route=\/wp\/v2\/pages\/994\/revisions"}],"predecessor-version":[{"id":1000,"href":"https:\/\/perrinvisualdesign.com\/index.php?rest_route=\/wp\/v2\/pages\/994\/revisions\/1000"}],"wp:attachment":[{"href":"https:\/\/perrinvisualdesign.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=994"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}